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Clorox-Bombril Deal Gets the Go-ahead

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By: TOM BRANNA

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Clorox Co. said today it has resurrected its plan to form a household cleaning products joint venture with Brazil’s Bombril S.A., though at a lower price than previously announced.Clorox will pay $175 million for its 50% stake in Clorox-Bombril S.A. This venture will provide Clorox with a significant interest in Brazil’s leading cleaning utensils and household cleaners business, Clorox said. Clorox has been looking to Latin America as an area to expand its business.Clorox had said on...

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